Internal Link Analyzer

Map and analyze the internal link structure of any webpage. Discover link distribution, anchor text usage, and optimization opportunities for better SEO.

Analyze Internal Links

Enter a URL to analyze its internal link structure

Why Internal Linking Matters

Distributes PageRank

Internal links pass link equity throughout your site, helping important pages rank better.

Improves Crawlability

Search engines discover and index pages by following internal links.

Establishes Site Architecture

Links show Google the relationship between pages and content hierarchy.

Increases Time on Site

Good internal links encourage users to explore more content.

Internal Linking Best Practices

1.
Use Descriptive Anchor Text

Avoid "click here" - use keywords that describe the linked page. Try our Anchor Text Generator for ideas.

2.
Link from Main Content

Contextual links in body content carry more weight than nav/footer links.

3.
Don't Nofollow Internal Links

Nofollow on internal links wastes link equity. Only use for login/registration pages.

4.
Vary Your Anchor Text

Use natural variations instead of the same keyword repeatedly.

Frequently Asked Questions

How many internal links should a page have?

There's no strict limit, but aim for quality over quantity. Google recommends keeping it to a "reasonable number." Most pages have 50-150 internal links including navigation. Focus on adding relevant contextual links in your content. Use our Internal Link Suggester for AI-powered linking recommendations.

Do navigation links count as internal links?

Yes, but contextual links in main content are generally more valuable for SEO. Navigation links appear on every page, diluting their impact. Google gives more weight to unique, contextual internal links.

What's the difference between follow and nofollow internal links?

Follow links (default) pass PageRank and help linked pages rank better. Nofollow links don't pass link equity. Avoid using nofollow on internal links unless you have a specific reason (like login pages).

Should I link to the same page multiple times?

Multiple links to the same page is fine, but only the first link's anchor text may be considered by Google. Use your most important anchor text first, and vary subsequent anchors naturally. Also check for broken links that waste link equity.

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