AthenaHQ is a GEO (Generative Engine Optimization) and AEO platform focused on AI citations, content gaps, and opportunity discovery across multiple AI engines.

AthenaHQ Overview

• Website: https://athenahq.ai
• Category: AEO / GEO, LLM Visibility, Analytics & Reporting
• Best For: Agencies, in‑house SEO teams, growth teams at content and SaaS companies
• Typical Use Cases:

Key Features of AthenaHQ

• AI citation tracking for brands, products, and competitors
• Content gap analysis specifically for AI answers
• Opportunity scoring for prompts and topics
• Dashboards for monitoring AI coverage over time
• Exportable insights for SEO and content roadmaps

AthenaHQ Pricing

Exact pricing is typically quote‑based and depends on brands, markets, and tracked entities.

AthenaHQ Reviews & Ratings

• Average user rating: around 4.5/5 in GEO and AEO tool roundups.
• Users often highlight its ability to surface “missing AI answers” as a major differentiator.

Sample User Sentiment (Paraphrased)

“AthenaHQ surfaces the missing AI answers our competitors already own and turns them into a clear opportunity list.”

Pros of AthenaHQ

• Strong focus on AI citations and content gaps
• Useful opportunity scoring for prioritizing work
• Built for teams that already understand search and content strategy
• Helpful dashboards for product and content leaders

Cons of AthenaHQ

• Not intended as a full SEO suite
• Pricing and setup favor mid‑size teams, not hobby projects
• Requires dedicated owners to act on its opportunity lists

Who Prefers AthenaHQ?

• Agencies responsible for strategic content planning
• In‑house SEO teams at SaaS and content‑heavy brands
• Growth teams that combine SEO, product, and content initiatives

Alternatives to AthenaHQ

• Gauge – GEO platform with deeper prompt‑level tracking
• Rank Prompt – More SEO‑style tracking focused on prompts
• Fibr AI – Multi‑LLM visibility with competitor breakdowns
• GetCito – AEO with stronger schema and SERP emphasis

Profound Review: Enterprise AI Search Analytics

Profound is an enterprise‑grade AI search analytics and AEO platform that measures brand presence, risk, and performance across AI‑generated answers and agents.

Profound Overview

• Website: https://profound.tools
• Category: AEO / GEO, LLM Visibility, Analytics & Reporting
• Best For: Enterprise, regulated industries, large in‑house SEO teams
• Typical Use Cases:

Key Features of Profound

• AI answer monitoring across multiple LLMs and AI overviews
• Brand accuracy and risk scoring
• Enterprise dashboards with market, product, and topic breakdowns
• Alerting for harmful or inaccurate AI descriptions
• Integrations with BI and reporting stacks

Profound Pricing

Profound focuses on enterprise contracts; exact pricing often requires a sales conversation.

Profound Reviews & Ratings

• Average ratings in 2025 enterprise reviews: ~4.3–4.6/5.
• Users highlight its dashboards and risk/compliance focus as key differentiators.

Sample User Sentiment (Paraphrased)

“Profound gives us executive‑ready visuals showing where AI gets our brand wrong and what we should fix first.”

Pros of Profound

• Built for enterprise scale and governance
• Strong risk and compliance‑oriented feature set
• Useful for regulated verticals (finance, health, etc.)
• Designed for multi‑brand and multi‑market setups

Cons of Profound

• Pricing is not friendly to small teams or freelancers
• Implementation usually requires buy‑in from several stakeholders
• May be more complex than necessary for simple visibility tracking

Who Prefers Profound?

• Enterprise marketing and SEO departments
• Brand & comms teams in regulated categories
• In‑house SEO teams needing compliance‑grade visibility reports

Alternatives to Profound

• Gauge – GEO‑focused AI answer visibility with strong experimentation
• Goodie – Share‑of‑voice and brand analytics across AI search
• Rank Prompt – Slimmer, SEO‑style AI rank tracking
• Fibr AI – GEO and AI visibility with more mid‑market appeal