10 Best LLM SEO Tools in 2026: Track Your AI Visibility
AI search engines like ChatGPT, Perplexity, and Google AI Overviews now influence how millions of users discover brands and make decisions. According to Gartner's 2024 forecast, traditional organic search volume will decline 25% by 2026 as users shift to AI-powered alternatives. LLM SEO tools help you monitor and optimize your brand's visibility in these AI-generated responses.
We tested 20+ LLM SEO and GEO platforms to find the 10 that deliver the best combination of AI engine coverage, actionable insights, and value for money. Whether you need enterprise-grade analytics or an affordable entry point, this guide covers every budget and use case.
Key Takeaways
- Profound leads as the most comprehensive LLM SEO platform with 10+ AI engine coverage and $155M+ in funding
- AthenaHQ offers the best balance of features and affordability for mid-market teams at $95/month
- LLMRefs delivers the broadest coverage (11 AI engines) at the lowest flat price ($79/month)
- Otterly AI is the most affordable entry point at $29/month with strong GEO auditing features
- SE Ranking includes AI visibility tracking at no extra cost in its base SEO suite
- All 10 tools offer free trials or demos, so test before committing to a subscription
Quick Comparison Table
| Tool | Best For | Starting Price | AI Engines | Free Trial |
|---|---|---|---|---|
| Profound | Enterprise AI visibility | $99/mo | 10+ | No (apply) |
| AthenaHQ | Actionable GEO insights | $95/mo | 8+ | Free credits |
| Peec AI | Multi-language tracking | ~$98/mo | 4-6 | Yes |
| Scrunch AI | AI agent optimization | $250/mo | 4-9 | 7 days |
| LLMRefs | Best value coverage | $79/mo | 11 | 7 days |
| Otterly AI | Budget monitoring | $29/mo | 4+ | 14 days |
| Semrush AI | SEO suite add-on | $99/mo add-on | 5 | 7 days |
| SE Ranking | Built-in AI tracking | $52/mo (annual) | 4 | 14 days |
| Ahrefs Radar | Brand intelligence | $199/mo per index | 6 | 7 days |
| Surfer AI | Content + AI tracking | $95/mo add-on | 4-5 | 14 days |
How We Tested These LLM SEO Tools
We evaluated 20+ LLM SEO and GEO platforms over four weeks, running identical test scenarios across each tool. Our testing methodology focused on six criteria:
AI Engine Coverage
How many AI platforms (ChatGPT, Perplexity, Claude, Gemini, etc.) does the tool monitor?
Data Accuracy
How reliably does the tool detect brand mentions, citations, and visibility changes?
Analytics Depth
Does the tool provide actionable insights beyond basic mention counting?
Ease of Use
How quickly can a new user set up monitoring and extract meaningful data?
Security & Compliance
Does the tool meet enterprise security standards (SOC 2, GDPR)?
Value for Money
Does the pricing align with the features delivered compared to alternatives?
Each tool was tested using the same set of brand keywords across identical AI platforms. We also consulted G2, Capterra, and TrustRadius reviews to validate our findings against real-user experiences.
Pro Tip
If you're new to LLM SEO, start with a free trial from Otterly AI or LLMRefs to understand your current AI visibility baseline before investing in a premium platform.
Profound
Best for: Enterprise teams needing the deepest AI visibility analytics across 10+ AI engines
Profound is the market leader in LLM SEO with over $155M in funding and a $1B+ valuation as of early 2026. The platform monitors brand visibility across 10+ AI engines including ChatGPT, Claude, Perplexity, Google AI Overviews, AI Mode, Gemini, Copilot, DeepSeek, Grok, and Meta AI. Profound's standout feature is Prompt Volumes, which reveals what millions of users actually ask AI engines, giving you data-driven insight into AI search demand. Enterprise customers like Walmart, Figma, and Ramp rely on Profound for AI visibility intelligence.
Key Features
- 10+ AI Engine Coverage: Monitors ChatGPT, Claude, Perplexity, Google AI Overviews, AI Mode, Gemini, Copilot, DeepSeek, Grok, and Meta AI
- Prompt Volumes: Shows aggregate data on what millions of users ask AI engines, revealing AI search demand patterns
- Agent Analytics: Tracks AI bot crawling activity on your site from ChatGPT, Claude, and Perplexity crawlers
- Autonomous Marketing Agents: AI-powered content optimization agents that suggest and implement visibility improvements
- SOC 2 Compliance: Enterprise-grade security with SOC 2 certification, GDPR compliance, and role-based access controls
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Starter | $99 | Contact sales |
| Growth | $399 | Contact sales |
| Enterprise | $2,000-5,000+ | Contact sales |
Pros
- Broadest AI engine coverage in the market (10+)
- Prompt Volumes feature is unique and highly valuable
- Enterprise-grade security and compliance (SOC 2)
- Strong customer base including Walmart, Figma, and Ramp
Cons
- Full platform value requires Enterprise tier ($2,000+/month)
- No self-serve signup; application required
- Starter plan limited to ChatGPT only
- Overkill for small businesses or solo marketers
Verdict: Profound is the undisputed leader for enterprise LLM SEO. If AI visibility is a strategic priority and you have the budget, no other platform matches its depth and coverage.
Visit ProfoundAthenaHQ
Best for: Mid-market teams wanting actionable AI optimization recommendations alongside monitoring
AthenaHQ stands out from pure monitoring tools by combining AI visibility tracking with actionable optimization guidance. Founded by ex-Google Search and DeepMind engineers, AthenaHQ tracks 8+ AI systems including ChatGPT, Perplexity, Google AI Overviews, AI Mode, Gemini, Claude, Copilot, and Grok. The Action Center provides specific, prioritized recommendations for improving your AI visibility, while Citation Intelligence shows exactly which sources AI engines reference when discussing your category.
Key Features
- 8+ AI System Coverage: Tracks ChatGPT, Perplexity, Google AI Overviews, AI Mode, Gemini, Claude, Copilot, and Grok
- Action Center: Prioritized, actionable recommendations for improving AI visibility based on competitive gaps
- Citation Intelligence: Identifies which sources AI engines cite and how to earn more citations for your brand
- On-Page & Off-Page GEO Analysis: Comprehensive analysis of both content factors and external signals affecting AI visibility
- Enterprise Security: SOC II Type 2, GDPR, and NIST Tier 3 compliant with SAML/OIDC SSO
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Self-Serve | $95 | ~$245/mo billed annually |
| Enterprise | Custom | Custom |
Pros
- Founded by ex-Google Search/DeepMind engineers
- Action Center provides specific optimization steps
- Affordable self-serve entry at $95/month
- Strong security certifications (SOC II Type 2)
Cons
- Credit-based pricing can be confusing
- Enterprise features (ACE, LLM traffic analysis) require custom pricing
- Smaller company than Profound or traditional SEO suites
- Self-serve annual pricing is higher than monthly
Verdict: AthenaHQ is the best choice for teams that want more than just monitoring. The Action Center and Citation Intelligence turn data into clear next steps for improving AI visibility.
Visit AthenaHQPeec AI
Best for: International brands and agencies needing multi-country, multi-language AI visibility monitoring
Peec AI has grown rapidly since its 2025 launch in Berlin, reaching EUR 650K ARR within four months and raising $29M in funding. The platform excels at multi-language and multi-country AI monitoring, tracking visibility across ChatGPT, Perplexity, Gemini, and Google AI Overviews with support for 50+ countries and multiple languages. Peec AI also provides AI-suggested prompts based on search volume data, helping teams focus on the queries that matter most.
Key Features
- Multi-Language & Multi-Country Support: Track AI visibility across 50+ countries and multiple languages simultaneously
- AI-Suggested Prompts: Recommends prompts to track based on estimated search volume and relevance to your brand
- Competitive Benchmarking: Compare your AI visibility against competitors across all tracked platforms
- Daily Tracking: All plans include daily AI visibility tracking for timely trend detection
- Unlimited User Seats: Every tier includes unlimited team members at no extra cost
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Starter | ~$98 (EUR 90) | Contact sales |
| Pro | ~$217 (EUR 199) | Contact sales |
| Enterprise | ~$544 (EUR 499) | Contact sales |
Pros
- Best multi-language and multi-country AI tracking available
- Unlimited user seats on all plans
- Rapid product development and feature releases
- Strong mid-market pricing with daily tracking included
Cons
- Additional AI platforms (Claude, Copilot) cost extra beyond base 4
- Relatively new company (founded early 2025)
- Small G2 review base limits social proof
- EUR-based pricing may fluctuate for US customers
Verdict: Peec AI is the clear winner for international brands. If you need to track AI visibility across multiple languages and countries, no competitor matches its multi-locale capabilities.
Visit Peec AIScrunch AI
Best for: Brands wanting to optimize how AI agents read and interpret their website content
Scrunch AI brings a unique angle to LLM SEO with its Agent Experience Platform (AXP), which goes beyond monitoring to actively optimize how AI agents interact with your content. With $19M in funding and 500+ customers including Lenovo and Skims, Scrunch AI combines traditional AI visibility monitoring with tools that make your website more readable and citable by AI systems. The AXP analyzes your content structure, schema markup, and information architecture to maximize AI agent comprehension.
Key Features
- Agent Experience Platform (AXP): Optimizes your site's content structure and markup for AI agent readability and citation
- 4-9 LLM Coverage: Core plan tracks ChatGPT, Perplexity, Google AI Overviews, and Copilot; Enterprise adds Claude, Gemini, Meta AI, and Grok
- Real-Time AI Traffic Feeds: Live monitoring of AI-driven referral traffic to your site
- Citation & Competitor Analysis: Track which domains AI engines cite and benchmark against competitors
- SOC 2 Type II Compliance: Enterprise-grade security certification for regulated industries
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Core | $250 | ~$208/mo (2 months free) |
| Enterprise | Custom | Custom |
Pros
- Unique AXP concept for optimizing AI agent interactions
- Strong funding ($19M) and customer base (500+)
- SOC 2 Type II compliance for enterprise security
- Real-time AI traffic monitoring
Cons
- Higher price floor ($250/month) than most competitors
- Core plan limited to 4 AI engines only
- Some G2 reviewers note UX could be smoother
- AXP features still maturing
Verdict: Scrunch AI is the best choice if you want to go beyond monitoring and actively optimize how AI agents interact with your content. The AXP platform is genuinely innovative.
Visit Scrunch AILLMRefs
Best for: Teams wanting the broadest AI engine coverage at a single flat price with no upsells
LLMRefs offers arguably the best value proposition in LLM SEO: a single $79/month plan that covers 11 AI engines with unlimited team members and projects. Founded in London in May 2025, LLMRefs tracks ChatGPT, ChatGPT Search, Google AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta AI, and DeepSeek. The platform also includes bonus tools like an AI crawlability checker, Reddit threads finder, and LLMs.txt generator that add practical utility beyond monitoring.
Key Features
- 11 AI Engine Coverage: Tracks ChatGPT, ChatGPT Search, Google AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta AI, and DeepSeek
- Weekly AI Visibility Reports: Automated reports showing visibility trends, citation changes, and competitive movements
- Monthly Prompt Volume Estimates: Estimated search volumes for AI prompts to prioritize high-impact keywords
- AI Crawlability Checker: Bonus tool that verifies whether your site is properly accessible to AI crawler bots
- LLMs.txt Generator: Generates LLMs.txt files that help AI systems understand your site's structure and key content
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Single Plan | $79 | Contact for annual discount |
Pros
- Broadest AI engine coverage (11 platforms) at the lowest price
- Simple single-plan pricing with no upsells or add-ons
- Unlimited team members and projects included
- Useful bonus tools (crawlability checker, LLMs.txt generator)
Cons
- Very young company (founded May 2025)
- Monitoring only with no content optimization features
- Not yet rated on G2; limited social proof
- Some users report occasional delays in report generation
Verdict: LLMRefs is the best value in LLM SEO tracking. For $79/month, you get coverage across 11 AI engines with unlimited seats. Hard to beat for pure monitoring at this price.
Visit LLMRefsOtterly AI
Best for: SMBs, freelancers, and solo marketers wanting affordable AI visibility monitoring with GEO auditing
Otterly AI makes LLM SEO accessible to smaller budgets with plans starting at just $29/month. Despite the low price, the platform delivers genuine value with monitoring across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, plus GEO auditing that analyzes 25+ on-page factors affecting your AI visibility. The Brand Visibility Index provides a single score tracking your overall AI presence, while AI keyword research helps discover the prompts your audience uses.
Key Features
- GEO Auditing (25+ Factors): Analyzes on-page elements like content structure, entity clarity, and citation-worthiness that affect AI visibility
- Brand Visibility Index: Single-score metric tracking your overall AI visibility trend over time
- AI Keyword Research: Discover the prompts and questions your target audience asks AI engines
- Automated Weekly Reports: Scheduled reports delivered to your inbox with visibility trends and changes
- 50+ Country Support: Track AI visibility across different geographic regions
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Lite | $29 | $25/mo |
| Standard | $189 | $160/mo |
| Premium | $489 | $422/mo |
Pros
- Most affordable entry point at $29/month
- Strong GEO auditing with 25+ on-page factors
- Excellent review scores (4.9/5 on G2, Gartner Cool Vendor 2025)
- 14-day free trial with no credit card required
Cons
- Small team (2-10 employees)
- Gemini and Google AI Mode tracking cost extra
- Fewer AI engines in base plan than LLMRefs or Profound
- Limited enterprise features
Verdict: Otterly AI is the best starting point for businesses new to LLM SEO. At $29/month with a free trial, it removes every barrier to getting started with AI visibility tracking.
Visit Otterly AISemrush AI Visibility Toolkit
Best for: Existing Semrush users wanting to add LLM visibility tracking to their current SEO workflow
Semrush's AI Visibility Toolkit is a $99/month add-on that brings LLM SEO tracking into the world's most popular SEO suite. It tracks brand mentions across ChatGPT, Google AI Overviews, AI Mode, Perplexity, and Gemini, with competitive visibility gap analysis that identifies prompts where competitors appear but you don't. The key advantage is integration: AI visibility data sits alongside your existing keyword rankings, backlink data, and site audit results in a single platform.
Key Features
- 5 AI Platform Coverage: Tracks ChatGPT, Google AI Overviews, AI Mode, Perplexity, and Gemini
- Visibility Gap Analysis: Identifies prompts where competitors get mentioned but your brand doesn't
- Cited Source Analysis: Shows which domains AI engines reference when answering prompts in your category
- Integrated SEO Workflow: AI visibility data appears alongside 55+ existing Semrush tools and reports
- Prompt Monitoring: Track specific prompts over time to measure your visibility improvements
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| AI Toolkit Add-On | $99 | Contact sales |
| Semrush Pro (base required) | $129.95 | $108.33/mo |
| Total Minimum | $228.95 | ~$207/mo |
Pros
- Integrates AI tracking into existing Semrush workflow
- $99/month add-on is competitive vs. standalone tools
- Visibility gap analysis is unique and actionable
- Backed by Semrush's established data infrastructure
Cons
- Requires base Semrush subscription ($129.95+/month)
- AI features are newer and less mature than dedicated tools
- Total cost ($229+/month) exceeds some standalone alternatives
- Covers fewer AI engines (5) than dedicated LLM tools
Verdict: If you already use Semrush, the AI Visibility Toolkit is a no-brainer add-on. For non-Semrush users, the total cost may push you toward a dedicated LLM SEO tool instead.
Visit Semrush AI Visibility ToolkitSE Ranking
Best for: Teams wanting AI visibility tracking included in their SEO suite at no extra cost
SE Ranking takes a different approach from competitors by including AI visibility tracking in its base SEO suite at no additional cost. The AI Visibility Tracker monitors your brand across Google AI Overviews, ChatGPT, Perplexity, and Gemini, with share-of-voice metrics and competitor comparisons built into the same interface you use for rank tracking and site audits. For teams that want basic LLM SEO monitoring without a separate subscription, SE Ranking delivers the best integrated value.
Key Features
- Built-In AI Visibility Tracker: Monitors ChatGPT, Google AI Overviews, Perplexity, and Gemini at no additional cost
- LLM Share-of-Voice Metrics: Measures your brand's share of AI-generated mentions relative to competitors
- AI Answer Monitoring: Tracks when AI engines generate answers for your tracked keywords and whether you're cited
- Integrated Rank Tracking: See traditional rankings and AI visibility side-by-side in one dashboard
- Full SEO Suite Included: Site audit, backlink monitoring, content editor, and competitive research included in base plans
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Essential | $65 | $52/mo |
| Pro | $119 | $95/mo |
| Business | $259 | $207/mo |
Pros
- AI visibility included at no extra cost in all plans
- Most affordable all-in-one option ($52/month annual)
- Full traditional SEO suite included (rank tracking, site audit, backlinks)
- 14-day free trial with full access
Cons
- Narrower AI coverage (4 engines) than dedicated GEO tools
- Prompt tracking caps tied to plan tier (200-1,000)
- Some AI features still maturing and marked as coming soon
- Less depth in AI analytics than Profound or AthenaHQ
Verdict: SE Ranking is the smartest choice for teams that want AI visibility monitoring without adding another subscription. The built-in approach saves both money and workflow complexity.
Visit SE RankingAhrefs Brand Radar
Best for: SEO professionals needing deep brand visibility data across AI platforms, social media, and the web
Ahrefs Brand Radar goes beyond LLM tracking by monitoring brand visibility across AI platforms, YouTube, TikTok, and Reddit in a single dashboard. The platform draws from a massive database of 250M+ prompts to show how your brand appears in ChatGPT, Perplexity, Google AI Overviews, AI Mode, Gemini, and Copilot responses. For teams already invested in Ahrefs' ecosystem, Brand Radar adds AI visibility intelligence to the industry's best backlink and keyword data.
Key Features
- 250M+ Prompt Database: One of the largest AI prompt databases available for tracking brand mentions at scale
- 6 AI Platform Indexes: Tracks Google AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, and Copilot
- Cross-Platform Tracking: Also monitors YouTube, TikTok, and Reddit brand mentions alongside AI visibility
- Custom Prompt Tracking: Add 2,500+ custom prompts to track specific queries relevant to your brand
- Historical Trend Analysis: View AI visibility trends over time to measure the impact of optimization efforts
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Single AI Index | $199 | Contact sales |
| All 6 AI Indexes | $699 | Contact sales |
| Base Ahrefs (required) | From $129 | From $108/mo |
Pros
- Massive 250M+ prompt database for comprehensive tracking
- Cross-platform monitoring (AI + YouTube + TikTok + Reddit)
- Integrated with Ahrefs' industry-leading backlink and SEO data
- Custom prompt tracking for brand-specific queries
Cons
- Very expensive: $828+/month for full AI coverage
- Requires base Ahrefs subscription to access
- Each AI index is priced separately unless bundled
- Newer AI features still maturing within the platform
Verdict: Ahrefs Brand Radar offers the deepest brand intelligence across AI and social platforms. The 250M+ prompt database is unmatched, but the premium price tag means it's best suited for brands with serious AI visibility ambitions.
Visit Ahrefs Brand RadarSurfer SEO AI Tracker
Best for: Content teams wanting to combine traditional content optimization with AI visibility tracking
Surfer SEO's AI Tracker add-on brings LLM monitoring to one of the most popular content optimization platforms. While Surfer's core strength remains its NLP-powered Content Editor that scores and optimizes articles in real time, the AI Tracker adds monitoring for ChatGPT (regular and Search), Google AI Overviews, AI Mode, and Perplexity. For content teams already using Surfer for optimization, the AI Tracker is a natural extension that shows whether optimized content is also earning AI citations.
Key Features
- AI Tracker Add-On: Monitors ChatGPT, ChatGPT Search, Google AI Overviews, AI Mode, and Perplexity
- Content Editor with NLP Scoring: Real-time content scoring against top SERP results as you write
- Cited Domain Analysis: Tracks which domains AI engines cite per prompt in your category
- NLP Semantic Entity Analysis: Analyzes semantic entities in your content that AI systems prioritize for citations
- Surfer AI Article Generation: Generate full optimized articles from a keyword, then track their AI visibility
Pricing
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Essential (base) | $99 | $79/mo |
| AI Tracker (add-on) | From $95 | Contact sales |
| Total Minimum | $194 | ~$174/mo |
Pros
- Combines best-in-class content optimization with AI tracking
- Natural extension for existing Surfer SEO users
- NLP entity analysis helps identify AI-citable content elements
- Well-established platform with large user base and strong G2 ratings (4.8/5)
Cons
- AI Tracker is a paid add-on ($95+/month) on top of base subscription
- Fewer AI engines tracked than dedicated GEO tools
- GEO insights are not deeply integrated into Content Editor scoring yet
- Total cost ($194+/month) for combined features
Verdict: Surfer SEO AI Tracker is ideal for content teams that want to bridge traditional SEO optimization with AI visibility tracking. The combination of content scoring and AI monitoring is powerful for content-first SEO strategies.
Visit Surfer SEO AI TrackerFeature Comparison Matrix
This matrix compares key features across the top 6 dedicated LLM SEO platforms. Traditional SEO suites (Semrush, Ahrefs, SE Ranking, Surfer) are excluded as their AI features are add-ons to broader toolsets.
How to Choose the Right LLM SEO Tool
The right LLM SEO tool depends on your budget, existing tech stack, and how central AI visibility is to your strategy. Use this framework to narrow your options:
For Enterprise Teams ($2,000+/month budget)
Choose Profound for the broadest AI engine coverage and enterprise compliance. If you need actionable optimization alongside monitoring, AthenaHQ Enterprise offers a compelling alternative with its Action Center and Citation Intelligence features.
For Mid-Market Teams ($100-500/month budget)
AthenaHQ Self-Serve ($95/month) or Peec AI (~$98/month) offer the best balance of features and price. International brands should lean toward Peec AI for its multi-language capabilities. For pure monitoring at the best price, LLMRefs ($79/month) covers 11 AI engines with a simple flat rate.
For Small Businesses & Freelancers (Under $100/month)
Otterly AI ($29/month) is the clear choice for budget-conscious users. Its GEO auditing feature provides actionable value beyond basic monitoring. For the broadest coverage at a low price, LLMRefs ($79/month) covers 11 AI engines with unlimited seats.
For Existing SEO Suite Users
If you already use SE Ranking, you have AI visibility built in at no extra cost. Semrush users should consider the $99/month AI Visibility Toolkit add-on. Ahrefs users can add Brand Radar, though the full bundle at $699/month is a significant investment. Surfer SEO users should evaluate the AI Tracker add-on ($95/month) for content-focused AI visibility.
Pro Tip
Don't commit to a paid plan without testing first. Most tools offer 7-14 day free trials. Use your trial to check whether the tool detects your brand accurately across the AI platforms your audience uses most.
Frequently Asked Questions
Final Thoughts
LLM SEO is no longer optional for brands that depend on online visibility. As AI search engines handle a growing share of user queries, understanding how your brand appears in AI-generated answers is as important as tracking your Google rankings.
The good news: the tools in this guide make it straightforward to start monitoring and optimizing your AI visibility today. Whether you choose an enterprise platform like Profound or start with a budget-friendly option like Otterly AI, the key is to begin tracking now so you have baseline data to measure improvements against.
For a deeper look at how AI is reshaping SEO strategy, see our guides on AI SEO: The Complete Guide, How to Make Your Brand Appear in ChatGPT, and Best AI SEO Tools.
Need help getting started? PikaSEO offers free SEO tools including keyword research, SERP analysis, and content optimization to complement your LLM SEO strategy.
About the Author
Co-Founder & SEO Execution
Co-founder of PikaSEO. 11 years in corporate tech, then bootstrapped entrepreneur. Leads SEO execution and content-led growth for SaaS companies.